{"id":7160,"date":"2019-12-04T13:30:53","date_gmt":"2019-12-04T19:30:53","guid":{"rendered":"https:\/\/pro.harman.com\/insights\/?p=7160"},"modified":"2025-10-02T10:09:45","modified_gmt":"2025-10-02T20:09:45","slug":"martin-by-harman-wows-the-crowd-at-ldi-2019-with-new-martin-era-performance-series-fixtures","status":"publish","type":"post","link":"https:\/\/pro.harman.com\/insights\/enterprise\/martin-by-harman-wows-the-crowd-at-ldi-2019-with-new-martin-era-performance-series-fixtures\/","title":{"rendered":"MARTIN BY HARMAN WOWS THE CROWD AT LDI 2019 WITH NEW MARTIN ERA PERFORMANCE SERIES FIXTURES"},"content":{"rendered":"<div id=\"attachment_7169\" style=\"width: 390px\" class=\"wp-caption alignright\"><a class=\"lightbox\" href=\"https:\/\/pro.harman.com\/insights\/wp-content\/uploads\/2019\/12\/geezers.jpg\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-7169\" class=\"wp-image-7169\" src=\"https:\/\/pro.harman.com\/insights\/wp-content\/uploads\/2019\/12\/geezers-720x450.jpg\" alt=\"\" width=\"380\" height=\"214\" srcset=\"https:\/\/hpro-web-assets.s3.amazonaws.com\/insights\/uploads\/2019\/12\/geezers-768x432.jpg 768w, https:\/\/hpro-web-assets.s3.amazonaws.com\/insights\/uploads\/2019\/12\/geezers.jpg 1280w\" sizes=\"auto, (max-width: 380px) 100vw, 380px\" \/><\/a><p id=\"caption-attachment-7169\" class=\"wp-caption-text\">Geezers of Gear podcasting live from the Martin booth.<\/p><\/div>\n<p>At this year\u2019s Live Design International tradeshow in Las Vegas, we had the pleasure of meeting with live production professionals from all around the globe to demo some of our latest products. The Martin booth featured non-stop giveaways, product raffles and even a daily live podcast recording of the Geezers of Gear podcast, which included interviews with several top lighting designers. We would like to thank everyone that took time out of their busy schedules to stop by and chat with us.<\/p>\n<p>&nbsp;<\/p>\n<div id=\"attachment_7174\" style=\"width: 310px\" class=\"wp-caption alignleft\"><a class=\"lightbox\" href=\"https:\/\/pro.harman.com\/insights\/wp-content\/uploads\/2019\/12\/lighttttt.jpg\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-7174\" class=\"wp-image-7174 size-medium\" src=\"https:\/\/pro.harman.com\/insights\/wp-content\/uploads\/2019\/12\/lighttttt-720x450.jpg\" alt=\"\" width=\"300\" height=\"188\" srcset=\"https:\/\/hpro-web-assets.s3.amazonaws.com\/insights\/uploads\/2019\/12\/lighttttt-720x450.jpg 720w, https:\/\/hpro-web-assets.s3.amazonaws.com\/insights\/uploads\/2019\/12\/lighttttt-340x213.jpg 340w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><p id=\"caption-attachment-7174\" class=\"wp-caption-text\">The Martin demo room captivated visitors at LDI.<\/p><\/div>\n<p>Thousands of people visited our product demo room, where we showed off the new ERA Performance Series moving lights.<\/p>\n<p>Also featured were the <a href=\"https:\/\/www.martin.com\/en-US\/products\/mac-allure-profile\" target=\"_blank\" rel=\"noopener\">MAC Allure Profile<\/a>, which made its debut in 2018,\u00a0 and the <a href=\"https:\/\/www.martin.com\/en-US\/products\/mac-allure-wash-pc\" target=\"_blank\" rel=\"noopener\">MAC Allure Wash PC<\/a> and <a href=\"https:\/\/www.martin.com\/en-US\/product_families\/vdo-atomic\" target=\"_blank\" rel=\"noopener\">VDO Atomic Dot<\/a> fixtures, which launched earlier this year.<\/p>\n<p>&nbsp;<\/p>\n<h2><\/h2>\n<p>&nbsp;<\/p>\n<h2><strong>NEW PRODUCTS ANNOUNCED AT LDI 2019<\/strong><\/h2>\n<p><strong>INTRODUCING THE NEW MARTIN ERA PERFORMANCE SERIES FIXTURES:<\/strong><\/p>\n<p>The Martin ERA <a href=\"https:\/\/www.martin.com\/en-US\/products\/era-400-performance-cld\" target=\"_blank\" rel=\"noopener\">400,<\/a> <a href=\"https:\/\/www.martin.com\/en-US\/products\/era-600-performance\" target=\"_blank\" rel=\"noopener\">600<\/a> and <a href=\"https:\/\/www.martin.com\/en-US\/products\/era-800-performance\" target=\"_blank\" rel=\"noopener\">800<\/a> Performance fixtures and ERA 500 Hybrid IP outdoor fixture offer powerful, versatile and cost-effective solutions for entertainment and rental applications, covering everything from the smallest stages to the largest live productions and events.<a class=\"lightbox\" href=\"https:\/\/pro.harman.com\/insights\/wp-content\/uploads\/2019\/12\/Martin_ERAPerformance_Banner_Homepage_1920x950.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-7167 aligncenter\" src=\"https:\/\/pro.harman.com\/insights\/wp-content\/uploads\/2019\/12\/Martin_ERAPerformance_Banner_Homepage_1920x950.jpg\" alt=\"\" width=\"1920\" height=\"950\" srcset=\"https:\/\/hpro-web-assets.s3.amazonaws.com\/insights\/uploads\/2019\/12\/Martin_ERAPerformance_Banner_Homepage_1920x950.jpg 1920w, https:\/\/hpro-web-assets.s3.amazonaws.com\/insights\/uploads\/2019\/12\/Martin_ERAPerformance_Banner_Homepage_1920x950-768x380.jpg 768w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/><\/a><\/p>\n<p>The powerful and feature-rich ERA Performance fixtures all offer full CMY color mixing and separate color wheels, plus an iris for beam adjustment and a full curtain framing system. Fixed and rotating gobo wheels loaded with user- favorite gobos from the renowned MAC range offer a wide variety of effects. The ERA Performance Series\u2019 full curtain framing system offers lighting designers a high degree of flexibility to achieve precise looks on stage. Additionally, the entire system can rotate, allowing designers to direct light exactly where they want it to go and achieve unique movement effects not otherwise possible.<\/p>\n<h3>ERA 800 Performance<\/h3>\n<p>At 34,000 Lumens and 800 watts with a 1:8 zoom, the ERA 800 Performance is the brightest moving-head light in Martin\u2019s history and is designed for the largest arena and stadium productions. Additionally, the ERA 800 Performance features variable CTO for color temperature adjustment.<\/p>\n<div class=\"ose-youtube ose-uid-e87d786ad78719c620da6c09e61db424 ose-embedpress-responsive\" style=\"width:600px; height:550px; max-height:550px; max-width:100%; display:inline-block;\" data-embed-type=\"Youtube\"><iframe loading=\"lazy\" allowFullScreen=\"true\" title=\"Martin ERA 800 Performance | Product Overview\" width=\"600\" height=\"550\" src=\"https:\/\/www.youtube.com\/embed\/E1qEkhUp0x0?feature=oembed&color=red&rel=0&controls=1&start=&end=&fs=0&iv_load_policy=0&autoplay=0&mute=0&modestbranding=0&cc_load_policy=1&playsinline=1\" frameborder=\"0\" allow=\"accelerometer; encrypted-media;accelerometer;autoplay;clipboard-write;gyroscope;picture-in-picture clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div>\n<h3>ERA 600 Performance<\/h3>\n<p>The 550 watt ERA 600 Performance is a fantastic option for medium-sized shows, putting out 19,000 Lumens with a 1:8 zoom. The ERA 600 Performance also features variable CTO for color temperature adjustment.<\/p>\n<div class=\"ose-youtube ose-uid-793d91ce1b6aff5915ad079c9d523eee ose-embedpress-responsive\" style=\"width:600px; height:550px; max-height:550px; max-width:100%; display:inline-block;\" data-embed-type=\"Youtube\"><iframe loading=\"lazy\" allowFullScreen=\"true\" title=\"Martin ERA 600 Performance | Product Overview\" width=\"600\" height=\"550\" src=\"https:\/\/www.youtube.com\/embed\/QDBvMpc7_5o?feature=oembed&color=red&rel=0&controls=1&start=&end=&fs=0&iv_load_policy=0&autoplay=0&mute=0&modestbranding=0&cc_load_policy=1&playsinline=1\" frameborder=\"0\" allow=\"accelerometer; encrypted-media;accelerometer;autoplay;clipboard-write;gyroscope;picture-in-picture clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div>\n<h3>ERA 400 Performance<\/h3>\n<p>Ideal for small-to-medium productions, the ERA 400 Performance is available in CLD and WRM variants, both with a 1:3 zoom range. The 10,000-Lumen CLD version features a 6,500K color temperature, while the 5,000-Lumen, 3,200K WRM version emulates the warmer color temperature of tungsten fixtures.<\/p>\n<div class=\"ose-youtube ose-uid-14e327ac7caf9637f6c1d00c0e1290a8 ose-embedpress-responsive\" style=\"width:600px; height:550px; max-height:550px; max-width:100%; display:inline-block;\" data-embed-type=\"Youtube\"><iframe loading=\"lazy\" allowFullScreen=\"true\" title=\"Martin ERA 400 Performance  | Product Overview\" width=\"600\" height=\"550\" src=\"https:\/\/www.youtube.com\/embed\/LBRAtaVy00M?feature=oembed&color=red&rel=0&controls=1&start=&end=&fs=0&iv_load_policy=0&autoplay=0&mute=0&modestbranding=0&cc_load_policy=1&playsinline=1\" frameborder=\"0\" allow=\"accelerometer; encrypted-media;accelerometer;autoplay;clipboard-write;gyroscope;picture-in-picture clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div>\n<h3>ERA 500 Hybrid IP<\/h3>\n<p>The ERA 500 Hybrid IP is a fully outdoor rated moving-head fixture featuring a highly efficient 370W Philips lamp with a superior 6000-hour lamp life. The all-in-one optics design features an amazing 1:20 zoom and multiple projection modes, including \u201cbeam\u201d for tight or wide coverage, \u201cspot\u201d for projection of gobos, or \u201cwash\u201d for a softened light effect. The ERA 500 features CMY color mixing and a separate color wheel, including CTO, \u00bd CTO and \u00bc CTO.<\/p>\n<p>With nine rotating gobos, 15 static gobos and two prisms, lighting designers have a myriad of options to achieve any combination of mid-air effects, pattern projections and prisms. The ERA 500 Hybrid IP packs a suite of class-leading features into a compact design with an IP65 rating, making it a reliable workhorse fixture for concert tours, festivals and outdoor events, even in inclement weather.<\/p>\nhttps:\/\/www.youtube.com\/watch?v=cwUW_0a6Uu4\n<p><em>\u201cThe release of the new Martin ERA fixtures ushers in a new era of versatility, enabling lighting designers to create bigger, bolder and more creative lighting displays than ever,\u201d said Mark Buss, Martin Lighting Product Manager, HARMAN Professional Solutions. \u201cThese streamlined, no-nonsense LED fixtures give rental companies tremendous power, value and trusted Martin performance.\u00a0They\u2019re bright, compact and loaded with in-demand features that lighting designers love.\u201d<\/em><\/p>\n<p>For more information, please visit <a href=\"https:\/\/www.martin.com\/en\/product_families\/martin-era\">https:\/\/www.martin.com\/en\/product_families\/martin-era<\/a><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>At this year\u2019s Live Design International tradeshow in Las Vegas, we had the pleasure of meeting with live production professionals from all around the globe to demo some of our latest products. The Martin booth featured non-stop giveaways, product raffles and even a daily live<br><a class=\"moretag signature-animation\" href=\"https:\/\/pro.harman.com\/insights\/enterprise\/martin-by-harman-wows-the-crowd-at-ldi-2019-with-new-martin-era-performance-series-fixtures\/\">CONTINUE READING<\/a>","protected":false},"author":31,"featured_media":7170,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[7,24,22,29,25],"tags":[606,607,608,63,40,602,603,65,64,61,62,380],"application":[],"avlc":[],"brand":[],"product-category":[],"class_list":["post-7160","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-enterprise","category-entertainment","category-harman-pro","category-performing-arts","category-touring","tag-era-400-performance-cld","tag-era-600-performance","tag-era-800-performance","tag-ldi-2019","tag-lighting","tag-mac-allure-profile","tag-mac-allure-wash-pc","tag-martin-era","tag-martin-era-performance","tag-martin-professional","tag-professional-lighting","tag-vdo-atomic"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.7 (Yoast SEO v27.7) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>MARTIN BY HARMAN WOWS THE CROWD AT LDI 2019 WITH NEW MARTIN ERA PERFORMANCE SERIES FIXTURES - HARMAN Professional Solutions Insights<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/pro.harman.com\/insights\/enterprise\/martin-by-harman-wows-the-crowd-at-ldi-2019-with-new-martin-era-performance-series-fixtures\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"MARTIN BY HARMAN WOWS THE CROWD AT LDI 2019 WITH NEW MARTIN ERA PERFORMANCE SERIES FIXTURES\" \/>\n<meta property=\"og:description\" content=\"At this year\u2019s Live Design International tradeshow in Las Vegas, we had the pleasure of meeting with live production professionals from all around the globe to demo some of our latest products. 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